How to make your site less vulnerable to search engine algorithm changes

When you are so assured and happy that your ranking has tremendously improved over a few months, a sudden catastrophic attack, like algorithm change, can topple up the balance entirely. A change in the algorithm means you need to completely rework on things that you have strived to achieve for the past few months. The ranking page for a particular keyword would not be the same, the lists and rankings would have drastically changed and so on, all because of one single algorithm change.

Tips to hire a good SEO company

The demand for search engine optimization has increased manifold over the recent years as people become more and more aware of the power of internet marketing. This has lead to the mushrooming of SEO companies all over the marketplace which in turn tends to confuse a website owner looking for a good SEO service provider. Indeed, it is a challenge to pick a good SEO company from among the plethora of companies all claiming to be the best. However, there are some tips that you can keep in mind while choosing a good SEO company.